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Fundraising for Success

Topic Fundraising
Category Publications
Author John Uduak
Date Apr 11, 2021

Fundraising is one of the most important pieces of the organisational jigsaw. Quite clearly, without funds, an organisation will cease to exist or at least not be able to effectively serve the communities that it has been set up to serve. In what is now a crowded and competitive charity marketplace, fundraising can feel like ‘catch 22’ for small and diaspora organisations: without funds, our capacity is limited, but we often lack the time, resources and skills to fundraise effectively.

This guide aims to share information, tools, and tips to help small and diaspora organisations strengthen their fundraising. Fundraising is a broad topic and there is a lot of material out there tailored to organisations of all different shapes and sizes. This guide will highlight some key points, but we encourage you to delve deeper by following links to other sources, for example the Institute of Fundraising or NCVO (see ‘Further Resources’), which provide a range of useful information and guidance.

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